CSU Clock Tower Logo Link to CSU Home Page Columbus State University

D. Abbott Turner
College of Business

CSU Clock Tower Logo
Accredited

Marketing
Marketers must effectively conceive, promote, price, and distribute goods and services. This requires the ability to discover consumer needs, to assess complex and changing marketing situations, to determine the best marketing strategies for these situations, and to execute the strategies effectively.

Marketing courses
Consumer Behavior, Advertising and Promotional Strategy, Personal Selling, Marketing Research, Marketing Management, Direct Marketing and E-Commerce, Sport and Event Marketing, Global e-Business, Services and Retail Management, Business to Business Marketing, International Marketing

Marketing career titles
Marketing Manager, Salesperson, Promotions Manager, Public Relations Manager, Merchandising Manager, Account Manager/Executive, Internet Marketing Director, Strategic Marketing Manager, Communication Officer, Consultant, Advertising Manager, Marketing Researcher

 

 


 

D. Abbott Turner College of Business
CCT, room 224
Ph: 706-568-2044
Fax: 706-568-2184

Text-only version

Questions/Comments?

Columbus State University
4225 University Avenue
Columbus, Georgia 31907
706-507-8800 I 1-866-264-2035

©2007 Columbus State University
Last Updated: 1/18/08